Introducing LunchBox™ — powered by LunchBox Intelligence™

The Intelligent Sales Operating System.

LunchBox™ unifies onboarding, coaching, deal execution, and performance into one platform for the modern dealership. Every consultant gets Guide™. Every manager gets leverage. Every store gets consistency.

No credit card · 20-minute walkthrough · Live in one week
lunchbox.app / customer / marcus-johnson
Deal Coach
Marcus Johnson · 2026 Ford Explorer XLT
Analyst · Warm72% likely to close
Primary motivation
Reliability and long-term ownership cost for the family.
Next Best Action™
Send side-by-side reliability comparison + 5-year cost sheet.
Emphasize
  • • Warranty depth vs. competition
  • • Payment stays under $625/mo
  • • Family-fit configuration
Recommended close
"If reliability and payment both land where you need them, is there anything else keeping us from finalizing today?"
Ask Guide™ anything…
Powering sales floors at forward-looking dealerships
CarBravo
Miller Auto
Ford North
Hendrick
Group 1
AutoNation
Meet Guide™

Your intelligent
sales assistant.

Guide™ is the assistant inside LunchBox™ — always on, always contextual. Ask a question, pull up a customer, draft a follow-up, or get a Next Best Action™ in one keystroke.

  • Contextual answers grounded in your dealership's playbooks
  • One-keystroke access from anywhere in the platform
  • Next Best Action™ recommendations on every customer
  • Powered by LunchBox Intelligence™
Guide™
Powered by LunchBox Intelligence™
Recommendation
Based on this customer's buying style, demonstrate the vehicle before discussing monthly payments.
Opportunity
Introduce the manufacturer's loyalty incentive before discussing financing.
Next Best Action™
Recommend a second test drive before moving to payment options.
One platform · every feature

Learn. Coach. Deal Coach. Performance.
Everything your floor needs, in one OS.

Every feature shares one customer graph, one intelligence engine, one design system — so training turns into coaching, coaching turns into deals, and deals turn into performance.

Learn

Onboarding, certifications & product mastery

Micro-lessons, tracks, and quizzes that keep every consultant sharp on the floor.

  • Onboarding
  • Certifications
  • Product knowledge
  • Interactive quizzes
Coach

Real-time sales coaching

Live guidance for conversations, objections, and negotiation — right when it matters.

  • Conversation guidance
  • Objection handling
  • Negotiation support
  • Live scripts
Deal Coach

Deal analysis & closing strategy

Customer psychology, buying style, and Next Best Action™ recommendations for every live deal.

  • Deal analysis
  • Closing strategy
  • Customer psychology
  • Next Best Action™
Performance

Analytics, leaderboards & KPIs

Track growth, adoption, and store performance with a single source of truth.

  • Analytics
  • Leaderboards
  • KPIs
  • Store performance
Leadership

Manager tools & team development

Coaching opportunities, team development, and reports for managers and dealer principals.

  • Manager dashboard
  • Coaching opportunities
  • Team development
  • Reports
Role Play

Interactive practice & simulations

Customer simulations, objection practice, and negotiation drills — safely, on demand.

  • Customer simulations
  • Objection practice
  • Negotiation drills
  • Live scoring
Playbooks

Dealership processes & best practices

Your store's own scripts, processes, and OEM training — organized and always accessible.

  • Sales scripts
  • Store processes
  • Best practices
  • OEM training
Knowledge Base

Inventory, incentives & product truth

Manufacturer updates, incentives, and the FAQ your team actually uses on the floor.

  • Inventory
  • Product knowledge
  • Manufacturer updates
  • Incentives & FAQ
Customers

Customer profiles & communication timeline

Buying styles, deal history, and a full communication timeline for every customer.

  • Customer profiles
  • Buying styles
  • Deal history
  • Communication timeline
Deal Coach

A master closer, always on, live on the deal.

Feed Deal Coach a customer, trade, credit, and motivation. Get a structured deal plan — buying style, emotional triggers, presentation strategy, negotiation moves, close line, and manager escalation — in seconds.

  • Buying-style-tuned recommendations
  • Words to avoid and phrases that convert
  • Confidence + probability-to-close score
  • Save to Customer for continuous coaching
Powered by LunchBox Intelligence™
Session · Marcus JohnsonConfidence 82
Customer is analytical, comparing Explorer vs. Traverse. Needs spouse buy-in.
Recommended approach
Lead with data. Bring the 5-year cost-of-ownership sheet and safety comparison. Offer to include his spouse on a 3-way call so she owns the decision with him.
Close
"If reliability and payment both land where you need them, is there anything else keeping us from finalizing today?"
Ask Guide™…
LunchBox Intelligence™

The proprietary engine
behind every recommendation.

LunchBox Intelligence™ powers every insight, opportunity, alert, and Next Best Action™ in the platform — grounded in your dealership's own data, playbooks, and customers.

Recommendation
Demonstrate the vehicle before discussing monthly payments.
Insight
Similar customers respond well to long-term ownership value.
Opportunity
Introduce the OEM loyalty incentive before financing.
Alert
Engagement is declining — involve your sales manager before numbers.
Built for four users

One platform, tuned to every role on the floor.

New Consultants
Weeks-to-days onboarding with Guide™ mentorship.
Experienced Consultants
A real-time assistant for every customer interaction.
Sales Managers
Multiply your coaching reach across the floor.
Dealer Principals
Complete visibility into store performance.
Customer journey

Guidance at every stage of the sale.

LunchBox™ follows the customer through the full dealership arc — with recommended questions, coaching, and manager tips at each step.

01Greeting
02Discovery
03Needs Assessment
04Buying Style
05Vehicle Selection
06Presentation
07Test Drive
08Trade Evaluation
09Payment
10Negotiation
11Closing
12Delivery
13Follow-Up
3.2×
Faster onboarding
+18%
Closing ratio
−41%
Time to first sale
98%
Consultant adoption
More than training

The Operating System for
automotive sales performance.

LunchBox™ transforms dealership training into continuous performance improvement by combining learning, coaching, customer psychology, deal execution, and leadership into one platform — powered by LunchBox Intelligence™.

Every salesperson gains Guide™.
Every manager gains leverage.
Every dealership gains consistency.
Every customer receives a better experience.

Turn your sales floor into a Guide™-powered team.

Book a 20-minute demo and we'll map a rollout to your store's biggest revenue opportunity.

No credit card. No commitment.